There are many big and expensive shows during the holiday season. That doesn’t make them good. Think about how much you will have to sell just to cover expenses. Ask how many other soap and skin care booths do they have or allow. How are they placed? You don’t want to have your competition right beside you! Is everything handcrafted or are commercial booths allowed? Many times the customers are not customers, but are there to get ideas.

A large show was featured on the news a couple of nights ago. Yes, it draws huge crowds, but can you compete? A semi-famous falling_money[1]actress was shown with multi booths. It was set up counter style with many women sitting there ready to take your money. The actress was outside the booths showing her jewelry. Of course the aisle was crowded. You are set up across from her with no customers. The people are totally focused on jewelry, no one can get by them, and you see people stop and go around your crowded aisle.  Yikes! You just wasted your time and money and are very disappointed.

I always found church and school bazaars are very good. The customer base want to buy to help their school or church. Your rent will be pretty low. If you have to give a percentage, prices can be raised to offset it.  Since these shows are normally all handcrafted items, it will still pay you to check out how many soapmakers are signed up. A good show co-coordinator protects the vendors.

My two cents, hope it helps. Don’t forget to submit you soap to be featured. Working on next week.

Barb

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